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| Lifestyles |
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The LifeStyles Program aggregates several category targets based on user demographics or assumed profiles based on interests on eBay.
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Metrics
- All eBay has 5.9 MM unique visitors per day. 28% of online audiences over a monthly period. 21.6 ave. min. spent/user per day.
Demographics
- Gender
45% - Male
55% - Female - Income
12% - less than $25,000
12% - $25,000 - $35,000
12% - $36,000 - $49,000
12% - $50,000 - $75,000
12% - over $75,000 - Age
12% - 18-24
12% - 25-34
12% - 35-50
12% - 51-65
12% - Over 65
Primary Access Points
- eBay drives traffic to this program from a variety of areas on the site .
Special Terms and Conditions
- Promotion is encouraged to be on eBay's site to be effective in results. Offsite linking from banners/buttons/text/etc. might not be allowed, depending on the location. See "Links Policy" regarding commerce promotional rules.
Packages are all preconfigured.
Starter: 468 x 60 Banners Search, 468 x 60 Banners Search, 468 x 60 Banners ROS
Silver: 468 x 60 Banners Search, 468 x 60 Banners Search, 468 x 60 Banners ROS, 100 X 100 Home Page
Gold: 468 x 60 Banners Search, 468 x 60 Banners Search, 468 x 60 Banners ROS, 100 X 100 Home Page
Platinum: 468 x 60 Banners Search, 468 x 60 Banners Search, 468 x 60 Banners ROS, HTML Email, 100 x 100 Home Page, Exit Pop-Up
- Important Details
Related Links
- Located on many places throughout the eBay site.
Sales Tip
- It is intuitive that peoples lifestyles are reflected by where they spend their' money and there is no better site for identifying these patterns and presenting promotional messages associated with them than eBay. Also stress eBay's brand association and ability to reach mass audiences quickly.
Sales Notes and Comments
Post notes, experiences, advice and comments.
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