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| Keyword Results |
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Ads presented in the context of a search on specific keywords are the most powerful marketing tools on the Internet today. eBay's active and dynamic marketplace demands the use of the search service. Therefore eBay's search engine is one of the largest on the net offering advertisers the ability to target highly specific audiences. From search listings, users can get to specific bid areas or entire sections of the site. Sections: Search Listings, Matching Categories, Related Stores.
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Metrics
- 5,021 MM ad impressions / month from all ad units. All eBay has 5.9 MM unique visitors per day. 28% of online audiences over a monthly period. 21.6 ave. min. spent/usage per day.
Demographics
- Gender
0% - Male
0% - Female - Income
0% - less than $25,000
0% - $25,000 - $35,000
0% - $36,000 - $49,000
0% - $50,000 - $75,000
0% - over $75,000 - Age
0% - 18-24
0% - 25-34
0% - 35-50
0% - 51-65
0% - Over 65
Pricing, Inventory, Serving Details and Specifications
- Text Box (no longer sold) - Search Results Listings Page - 3,400,000,000 total/ 3,400,000,000 avail per month
- 468 x 60 - Search Results Listings Page - 1,700,000,000 total/ 1,700,000,000 avail per month
Primary Access Points
- eBay Home Page, Search, Related Categories
Special Terms and Conditions
- Ads in Search cannot link off eBay's site, even for non-commerce promotion.. If advertiser's sells product and promotes the sale of the product in the ad, it must link to their eBay listing, auction, store. In other words, the advertiser would be required to be an eBay merchant to sell product, and to sell the promoted product on eBay's site.
- Important Details
Sales Tip
- Most schedules should have a Keyword Search component. Search by far the largest bulk of our inventory (97%). Fortunately keywords are the most sought after and popular product. Unfortunately the more specific the keyword the smaller the available inventory. Make sure you check on keyword inventory before putting it into any proposed schedules. It is difficult to project inventory for keywords because they vary widely depending on the areas selected.
Sales Notes and Comments
Post notes, experiences, advice and comments.
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