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| Email- Listing Confirmation |
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Locate your message in emailings to millions of eBay users in the process of buying and selling products. Emails sent by eBay: Bid Confirms, List Confirms, Daily Status and others. Many users rely on these emails for critical buying and selling activity for heightened periods of attention. (Only some of these emails have advertising - check w/ eBay sales rep for specifics / updates. (See below under Serving Targeting.)
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Metrics
- Sent to buyers on eBay. 1.5 million Buyer impressions per day. 650K Seller mailings per day. An accurate count of Avails is not possible with current serving solution. Contact eBay representative to check on Avail counts.
Demographics
- Gender
0% - Male
0% - Female - Income
0% - less than $25,000
0% - $25,000 - $35,000
0% - $36,000 - $49,000
0% - $50,000 - $75,000
0% - over $75,000 - Age
0% - 18-24
0% - 25-34
0% - 35-50
0% - 51-65
0% - Over 65
Pricing, Inventory, Serving Details and Specifications
Primary Access Points
- Sent to inboxes of eBay users during the process of buying and selling products on eBay. Bid and List recepients are Opt-Out. All others are Opt-in.
Special Terms and Conditions
- Promotional messages can only link to the eBay site. Offsite linking not allowed.
- Important Details
Related Links
- Ads are within eBay email, sent to users' inboxes.
Sales Tip
- Stress the impact of users getting messages in their email box for high interest or even a critical subject matter. Click through rates are respectable but eBay always performs well on back-end conversion ratios. Make sure you cover impressions versus unique names being sold here. Point out the great ad position and size on the page. eBay brand association and email is a great combination to underline. Opt-in or Opt-out issues are not relevant here since accounting is for impressions delivered. Person has their wallet out, ready to buy. Great time to promote related products that are also sold on eBay - by category.
Sales Notes and Comments
Post notes, experiences, advice and comments.
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