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Home Page Advertising
Reach a critical mass of buyers and sellers on the Internet, reaching nearly 1/3 of all online users.
Metrics
  • The eBay site reaches 29 million unique visitors per month. Users access over 5 million page views per day, spending an average of 21.6 min. per visit.
Demographics
  • Gender
       0% - Male
       0% - Female
  • Income
       0% - less than $25,000
       0% - $25,000 - $35,000
       0% - $36,000 - $49,000
       0% - $50,000 - $75,000
       0% - over $75,000
  • Age
       0% - 18-24
       0% - 25-34
       0% - 35-50
       0% - 51-65
       0% - Over 65
Primary Access Points
  • Inbound traffic from Internet
Special Terms and Conditions
  • Any advertiser who wants to sell product to the eBay audience must be an eBay merchant and sell the promoted merchandise on eBay's site. Therefore, ads on eBay that relate to product purchase point to the merchant's eBay listings, auctions, or store. Advertising that is not commerce related can link off site as long as the page the ad is linked to doesn't sell product, (which would compete with eBay).
  • Important Details
Sales Tip
  • EBay offers two ad positions on the Home Page. Note that this page reaches approximately 6MM people in a day and generates over 7.5 MM ad views. It is ideal to provide clients significant lift for product launches and special event promotions. These positions should only be offered for deal sizes over $50K or to hold an overall bundle of equivalent value.
Sales Notes and Comments
Post notes, experiences, advice and comments.

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